Barista Brothers is a successful, bottled cold-brew coffee brand in Australia, which Coca-Cola is excited to test in a dispensed format in the U.S.: on Coca-Cola Freestyle, in bubblers and as a nitro version via the BUNN Nitron Cold Draft Countertop dispenser. Barista Brothers cold-brew iced coffee is made from 100% Arabica beans for a coffee-first flavor that is smooth and satisfying. In blind taste tests, dispensed Barista Brothers cold-brew iced coffee outperformed the top competitor in overall liking. The new offering underscores our test-and-learn approach, and the continued expansion of Coca-Cola’s total beverage portfolio across multiple categories and brands. With the limitless possibilities on Coca-Cola Freestyle, sweeteners or flavors can be added, such as a hint of vanilla or a little raspberry and even the great taste of Coca-Cola to Barista Brothers cold-brew iced coffee. Barista Brothers cold-brew iced coffee is available in cartridges for Coca-Cola Freestyle and one-gallon BIB for bubblers. It is rolling out now as requested by customers.
For more information from Coca-Cola Company, www.coca-cola.com