Coca-Cola’s Sprite is keeping it cool, crisp and refreshing all summer long with its new collection, “The Fresh Faces Series.” Hitting shelves this month, the limited-edition series features five of the freshest personalities in hip-hop music and culture – rappers Logic, KYLE and MadeinTYO, social media comedian Jay Versace, and music producer Wondagurl. For a limited time (now until Sep. 2), fans can collect illustrated 16-ounce cans and 20-ounce bottles of the talented group, which continues Sprite’s 30-year legacy of working with artists who shape and redefine music culture. The summer-long marketing campaign features custom live and animated video, interactive social content, and live activations that will help bring the talent’s freshness to life. Fans can also unlock unique artist content and exciting rewards through the sip & scan app.
For More Information From Coca-Cola Co.
www.coca-colacompany.com/stories/sprite-fresh-faces-series
