Rockstar Energy has released a limited-edition collection of Día de los Muertos-themed cans to kick off the start of its “Proud Hasta Los Huesos” (Proud to the Bones) national campaign. The “Proud Hasta Los Huesos” limited-edition can collection is inspired by the iconic images of La Catrina, one of the most recognizable symbols of the Día de los Muertos, and includes Rockstar Pure Zero, Brisk, Crush and Manzanita Sol beverages. Each can feature artistic nods to the vibrant Mexican culture and community. The limited-edition cans are available for purchase nationwide.

PepsiCo Inc.
www.pepsico.com