Rich’s novelty Hashtag Donut will appeal to consumers who use hashtags every day to share what they’re doing – and eating – across social media. The two-ounce yeast-raised hashtag-shaped donut comes in a ready-to-finish format that offers quick, easy preparation: just thaw and bake for 2-3 minutes. C-stores can top them with glaze or granulated sugar, or create signature treats using cereals, candies or seasonal ingredients for a sweet limited time offer. Operators can promote Hashtag Donuts with Rich’s window clings and pumptoppers. There are 60 per pack, with a suggested retail price of 99 cents each.
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