Vizzy Hard Seltzer is releasing a limited-edition Pride Packs featuring a modern take on the rainbow colorway. Most importantly, the new can stands as a symbol of our broader commitment to support the LGBTQ+ community as it proudly boasts Vizzy’s partnership with the Human Rights Campaign (HRC). Since launching in 2020, the hard seltzer brand committed $1 million to HRC to support its mission of creating a world where lesbian, gay, bisexual, transgender and queer people are ensured equality and embraced as full members of society at home, at work and in every community.
The Pride Packs are a 12-pack of Vizzy’s new Papaya Passionfruit flavor. Each 12-ounce can contains 100 calories and checks in at 5% ABV. The Pride Pack hits shelves June 1 and will be available throughout the month of June.
Molson Coors Beverage Co.