Calico Brands Inc. announced the launch of its newly redesigned corporate website at www.calicobrands.com. The new website features a streamlined, modern design, improved functionality and navigation, and easy access to essential product information.
The site showcases all product lines available under the Scripto and King brand names and features updated product descriptions and details. It also includes a detailed product listing for Calico Brands’ private label program. The new website was designed to feature lifestyle imagery highlighting the “For the Lighter Moments” campaign. This campaign highlights everyday “lighter” moments where Scripto and King multi-purpose and pocket lighters can be used.