Jim Beam is shaking up the canned beverage aisle with two ready-to-drink cocktails made with a bourbon base: the Jim Beam Classic Highball and the Jim Beam Ginger Highball.
The Jim Beam Classic Highball combines Jim Beam Bourbon, bubbly seltzer and a hint of citrus. The Jim Beam Ginger Highball combines Jim Beam Bourbon and crisp ginger ale. Both flavors were inspired by the sessionable, cult-favorite handmade Highball cocktail, which is made by mixing chilled Jim Beam Bourbon with ice and ice-cold, highly carbonated soda water or ginger ale.
The new releases come in at 5% ABV each and are available as a four-pack or as single 355-milliliter slender cans.
Beam Suntory
www.beamsuntory.com
