Hilco has teamed up with Kraft Heinz to expand on its line of Kool-Aid brand candy with the new Kool-Aid brand Sour Belts in four fruity flavors. This is the fourth year that Hilco and Kraft Heinz joined together to create new candy for consumers. Each peg bag contains 3.5 ounces of dusted, flat licorice-like candy that comes in four different flavors: Tropical Punch, Cherry, Grape and Strawberry Kiwi. With a suggested retail price of $1.99, the product ships in four 12-count displays per case.
Kraft Heinz Co.