Fans of Frito-Lay’s Flamin’ Hot flavor offering will be fired up over the latest product to hit store shelves this month — new Smartfood Flamin’ Hot White Cheddar Flavored Popcorn. The all-new flavor of America’s favorite ready-to-eat popcorn is already poppin’ launched at retailers nationwide on July 8. The air-popped popcorn tossed in flavors of white cheddar cheese and plenty of Flamin’ Hot heat is the popcorn flavor you didn’t even know you were waiting for, with 15 grams of whole grains per serving. With a light and airy crunch to each bite, every kernel is packed with the perfect combination of flavor and heat. Smartfood Flamin’ Hot White Cheddar Flavored Popcorn is free of artificial flavors and contains no added MSG — fitting right in with Smartfood’s long-standing commitment to using only high-quality, carefully selected and premium ingredients. While supplies last, Smartfood Flamin’ Hot White Cheddar Flavored Popcorn will be available through the summer. The new popcorn flavor is available in multiple sizes for all snacking needs, whether on-the-go or entertaining at home. Suggested retail price (SRP) ranges from $1.89 – $3.99.

For more information from PepsiCo, www.pepsico.com.