Tobacco Alternatives Silver Award: Blood Orange Zero Pouches by Black Buffalo

Black Buffalo is the world’s only credible smokeless tobacco alternative, creating a substantial, highly differentiated growth opportunity for the convenience store channel. Black Buffalo has created a modern oral nicotine in moist smokeless form, enabling adult tobacco consumers to enjoy the ritual and experience of MST without the harmful materials found in traditional products. Black Buffalo comes in both long cut and pouches, including nicotine and nicotine-free (ZERO) versions. It has revenue growth of 400% and three Best New Product Awards for 2021.