Harvest Snaps Selects has rebranded to Harvest Snaps Crunchy Puffs. Delivering bold flavor and adventurous crunch in every bite, flavors include Honey Dijon, Loaded Taco, and White Cheddar Jalapeno. The new Crunchy Puffs brand name better represents the lineup’s identity as a puffed snack, while the updated packaging leverages Harvest Snaps’ brand equity as a plant-based snack pioneer and puts the better-for-you puffs into focus with a visual sample of what the consumer will experience. Sold in 4.2-ounce bags, Harvest Snaps Crunchy Puffs are now available for retailers nationwide to carry for a suggested retail price of $4.99.
Calbee North America
www.calbeena.com